Use success to expand what you can contribute.

Success expands your options, and most of them are about consumption. The more interesting use is the increase in what you can do for other people: more resources, more reach, more ability to take on things that were previously beyond you. That use has to be chosen deliberately, because nothing else pushes you toward it.

When something goes well, decide in advance what portion of the gain goes outward. Making it a rule rather than a mood is what keeps it from quietly disappearing.