Impressive gets a wow. Useful gets a phone call when it matters.

LEADERSHIP

WHAT THIS MEANS

Admiration and reliance are different currencies, and only one of them keeps you in people’s lives. Something impressive earns a reaction in the moment and is forgotten by the next one; something useful gets remembered precisely when a person is in trouble, which is when memory is sharpest. Reputation built on usefulness is slower and considerably more durable.

Ask what you can actually do for the people around you, in concrete terms, and get better at one of those things. Then let it be known quietly rather than advertised. The call comes to whoever people believe will pick up and help.

A QUESTION TO SIT WITH

Are you trying to look impressive or actually be useful?

MORE IN INTEGRITY & CHARACTER

Free, with nothing to buy inside it.