Your plan B might become the thing you’re known for. Give it your full effort too.

LEADERSHIP

WHAT THIS MEANS

The label you put on a plan changes how you work at it, usually for the worse. Half-hearted effort on the backup guarantees it stays a backup, which then looks like proof it was never any good. A lot of people end up making their life out of what they assumed was the fallback. You cannot tell which path is the main one until much later.

Treat your second option this month as though it were the first. Give it real hours, proper attention, and the version of yourself you save for things you care about. Then judge it on how it goes.

A QUESTION TO SIT WITH

Are you giving your backup plan only half of your effort?

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