The people yelling loudest online aren’t the majority. They’re just the ones who post the most.

What you see is not a sample of what people think; it is a sample of what people publish. A furious minority produces most of the volume because fury is what gets people typing, while almost everybody else reads and says nothing. Loudness measures posting frequency, not agreement.

When something online makes it feel like everybody has turned on you or your side, count the actual accounts involved. Then ask three people you know in person what they think. The gap between those two answers is the thing to remember the next time a feed looks unanimous.