Footprints at the waterline are gone in an hour. Write some things in places the tide can’t reach.

CREATIVITY

WHAT THIS MEANS

Most of what you make is written somewhere that gets washed over. Stories told in a group chat, jokes, scores, the detail of a day you were sure you would never forget: it all goes, and faster than you expect. That is not sad in itself, but it does mean the keeping has to be deliberate.

Put one thing somewhere lasting this week. A photo printed, a paragraph in a notebook, a voice note of your grandmother telling a story she has told you twice. Choose a place that is not a phone you might drop.

A QUESTION TO SIT WITH

Which of your efforts will still exist next year?

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