Playing small feels safe, but it has a cost too. You just pay it slowly and quietly.
LEADERSHIP
LEADERSHIP
Staying small looks free because nothing dramatic goes wrong. The price comes out in things that never happened: the application you did not send, the version of you that did not get built, a slow narrowing you can only see looking backward. Risk feels expensive up front and caution bills you later.
Look for one place where you take the safe option by default rather than on purpose. Choose the slightly larger version of it this month. A small step out is still a step out.
What is staying small already costing you, quietly?
Free, with nothing to buy inside it.