Old routines feel safe the way old shoes feel familiar. They still pinch.

CREATIVITY

WHAT THIS MEANS

Familiar and comfortable get mixed up constantly. A routine can be worn in, automatic and free of decisions while still costing you something every day: the late nights, the friendship you keep tolerating, the way you talk yourself out of things. It goes unnoticed because the discomfort arrives in small daily amounts rather than all at once.

Take one habit you would defend without thinking and ask what it actually costs. Not whether you like it, what it costs. If the answer is real, change one part of it and watch what happens.

A QUESTION TO SIT WITH

Which comfortable routine of yours quietly hurts a little?

MORE IN GROWTH, CHANGE & REINVENTION

Free, with nothing to buy inside it.