Attention is limited, which makes everything you give it to expensive.

REFLECTION

WHAT THIS MEANS

Attention is genuinely finite, which makes every use of it a real expenditure with something given up in exchange. Treating it as free is why people end up having spent enormous quantities of it on things they would never have chosen to buy.

Price one of your regular attention habits in hours per month. Then ask what else that time could have been. The arithmetic is usually enough to change something without any additional resolve.

A QUESTION TO SIT WITH

What received your attention yesterday that did not deserve it?

MORE IN PERCEPTION & ATTENTION

Free, with nothing to buy inside it.